Archive for the
‘Branding’ Category

How branding is essential in building a strong brand The perception that the public has of a brand, as well as its strength in the market, depend on a management strategy: branding. This involves a series of actions that aim to make it recognized, respected and desired by the public.   First of all, what [...]

SEO: What is it and how important is it? According to according to statistics from Google Trends, dsince 2014, interest in the term"SEO" has been increasing at a steady pace. . This results from the growing need of companies to hire professionals in the field of Digital Marketing. While there are a variety of positions [...]